2025 SWSCC Educational Meeting - March

March - SWSCC Educational Event - 03/20/25 

Topic: Product Development: the Keystone of a Brand

Speaker: Krissie Gerrard/Founder and owner of Envy Cosmetic Consulting LLC

Registration/Cocktail Hour and Networking: 5pm-6pm

Dinner: 6pm

Speaker/Q&A: 6:30pm

Networking: Welcome to stay after to mingle

Where: Courtyard/Hilton Garden Inn Grapevine - 2200 Bass Pro Court,. Grapevine, Texas, USA, 76051

Cost:

$35 members-dinner included
$50 non-members-dinner included

Product Development: the Keystone of a Brand

Just as the keystone is essential to the stability and achievement of an arch, Product Development supports all departments of a brand and ensures the overall success of a product launch. We will be exploring the life cycle of a cosmetic product and highlighting Product Development (PD) touchpoints as well as the interactions and overlaps between PD and all departments in a brand. This presentation will provide a generic roadmap to launching a product from conception to production and beyond while noting tips and tricks to overcome obstacles and avoid common pitfalls.

Krissie Gerrard is the founder and owner of Envy Cosmetic Consulting LLC, a company specializing in R&D and Product Development services for beauty brands and contract manufacturers. With extensive expertise spanning skincare, haircare, color cosmetics, and fine fragrances, Krissie brings a wealth of knowledge to every project.  Before launching her consultancy, she served as the Director of Product Development at The Center Brands, where she led the development of renowned brands such as Saltair, MAKE Beauty, Prequel Skin, Cyklar, Phlur, and Naturium. During her tenure, she played a pivotal role in shaping these brands, culminating in their acquisition by E.L.F. Earlier in her career, she was a Senior R&D Chemist at a contract manufacturer, where she transitioned from hands-on lab work to product development leadership.  Krissie holds a BSc in Biochemistry from Brigham Young University, an MSc in Cosmetic Science from the University of Cincinnati, and a graduate certificate in Hygienic Manufacturing from the University of Cincinnati.

Sponsorship:

$1000 (event)

• Your company will be allowed 15 minutes to promote themselves at the beginning of the meeting
• Your company's logo will be present at the meeting
• Your company will me mentioned in the newsletter for this event

$500 (event)

• Your company will have a table set up for when the meeting is not going on
• Your company's logo will be present at the meeting
  Your company will me mentioned in the newsletter for this event

$250 (happy hour)

• Your company's logo will be present at the meeting/bar
• Your company will be mentioned in the newsletter for this event